You already have the relationships. You already send the referrals. You already know the best pros in your market. Real Estate Related gives you the system to turn what you're already doing into a revenue stream and a tool your clients will use for years.
Get My Resale License for $500One-time annual license. No recurring platform fees.
Think about how many times a week a client or past client asks you: "Do you know a good plumber?" "Who should I call for a roof?" "Is there a painter you trust?"
You give them a name. The vendor gets the job. And you get the satisfaction of being helpful and absolutely nothing else.
Meanwhile, that same vendor is probably paying Angi or HomeAdvisor $40 or $50 per lead to compete against five strangers for the same job. They are spending money to get cold leads from people who don't know them and don't trust them.
And you've been handing them warm, personal referrals, for free, every single week.
"I never thought of it as a product. I was just being helpful. Then I realized I was essentially acting as their marketing director without charging anything for it."
There's also something else happening that no one talks about enough. Agents have a follow-up problem. Not because they don't care, but because they run out of good reasons to reach out. The check-in feels forced. The market update feels impersonal. So the relationship quietly fades after closing.
What if you had a genuinely useful tool to share? Something your clients would actually thank you for? Something that kept you present in their lives long after the transaction closed?
And what if sharing it was also the best reason to call every past client you haven't talked to in months?
Real Estate Related is a professional directory platform built exclusively for the real estate industry. Your profile is your curated "Digital Homeowner Toolbox," a shareable, branded list of the pros you trust, organized by category and accessible to your clients at any time.
When you purchase the resale license, you get the platform and the right to sell preferred placement spots to your vendors at whatever price you set. The suggested fee is $500 per vendor per year.
You keep 100% of what you collect from vendors. Real Estate Related is not a marketplace. There are no commissions, no cuts, no lead fees. It is a flat-fee system that you control.
Your vendors get something genuinely valuable in return: exclusive placement in your network, personal endorsement to your client base, and a professional profile that requires zero effort on their part to maintain. You do the work. They show up for the calls.
Purchase your $500 resale license. Submit your branding. Our team builds your professional Real Estate Related profile so you can share it immediately.
Use the included scripts and templates to reach out to the vendors you already know. Offer them exclusive placement in your network. Collect $500 per vendor with a simple Square link.
Add your profile link to your email signature, social media, and closing packets. Every time a client needs a pro, they come back to you. Every referral reminds them who their agent is.
People are starved for connection right now. They want to feel like they belong somewhere. They want to know the mechanic who won't take advantage of them, the florist who remembers their name, the coffee shop that becomes their spot.
A new homeowner isn't just buying a house. They are trying to put down roots. They want a tour guide to the place they just chose to call home.
The agent who shows up with a curated, trusted guide to the community is not just being helpful. They are handing someone the keys to belonging. That is a role worth owning. Real Estate Related is the tool that makes it sustainable.
"Everyone wants a village, but nobody wants to do the admin. Your clients need someone to build it for them. That person can be you."
The Real Estate Related philosophyYour resale license comes with a complete done-for-you marketing kit so you never have to figure out what to say or how to ask.
A professional, shareable directory that lives online and represents your vendor network to every client you serve.
The legal right to sell preferred vendor placements to your contacts and keep 100% of what you collect.
Word-for-word scripts for reaching out to vendors you know and vendors you don't. Warm pitches and cold outreach both included.
Pitch emails, onboarding emails, "you're live" launch emails, and renewal emails. The full sequence, ready to send.
Door hanger templates, social media spotlights, email signature graphics, Facebook banners, and a price comparison chart for objection handling.
Step-by-step instructions for setting up Square so vendors can pay you instantly via text link, QR code, or professional invoice.
A professional, plain-language agreement that documents the partnership and keeps everything clean and transparent for both sides.
Ready answers for every "I'm already on Angi," "I don't have the budget," and "let me think about it" a vendor throws your way.
Your vendor profile is more than a directory. It's the most natural, useful follow-up call you'll ever make, and it works in every season of a client relationship.
"I just finished building out my preferred vendor list and wanted to make sure you had it. It's got everyone I trust for everything from plumbers to pet groomers." That message has a reason to exist. And it reminds them you're still in their corner.
"Fall is a good time to get your HVAC serviced before winter. Here's my vendor list if you need a trusted recommendation." Now the check-in has substance behind it.
Every buyer at closing receives a link to your profile as part of their welcome packet. The transaction ends and the relationship continues.
When you meet someone new, sharing your Real Estate Related profile positions you immediately as the person who knows everyone in town. It's a leave-behind that actually gets used.
What exactly is the resale license?
It's your right to sell preferred placement spots on your Real Estate Related profile to your vendors. You set the price, you collect the payment, and you keep everything you earn. We handle profile fulfillment. When a vendor signs on, our team builds their profile for you.
How much can I charge vendors?
We suggest $500 per vendor per year, and the materials in your kit are built around that number. You are not locked into it. Some agents charge more in higher-cost markets. The math is simple: your first vendor sale covers your $500 license fee entirely.
What if my vendors already pay for Angi or Yelp?
That's actually one of the easiest conversations to have. Those platforms charge a per-lead fee that grows as the vendor's business grows. Your platform is a flat $500, and the referrals come with a personal endorsement attached. Your objection handling cheat sheet covers this exact scenario word for word.
Do I have to manage the vendor profiles myself?
No. When a vendor pays and fills out the onboarding form, our fulfillment team builds their profile. You send the email, they fill out the form, and we take care of the rest. You are not the IT department here.
How do I actually collect money from vendors?
Your kit includes a step-by-step guide for setting up a Square account and creating a single checkout link you can text to a vendor in seconds. They pay via card, Apple Pay, or Google Pay. The receipt says "Marketing Services," which makes it a clean, professional, tax-deductible transaction for them.
Is this allowed in my market?
This is a flat-fee marketing partnership, not a referral fee arrangement. You are charging vendors for placement and exposure in your network, not a percentage of jobs closed. That distinction matters and the partnership agreement in your kit documents it clearly. As always, check with your broker if you have specific compliance questions in your state.
One investment. Your own branded directory. A complete system for turning your vendor relationships into a real revenue stream.
Annual Resale License
Attendees of Kelli Smith's workshops at Rate Mortgage receive this license at $350. Use your workshop discount code at checkout.